NATULIQUE Introduces the New Organic Beauty Family

Challenging the status-quo of the professional beauty industry

Denmark, November 16 2020: For the past 22 years, NATULIQUE has strived for a world where hairdressers practice their profession without harming their own, their clients’ and the planet’s health. Mette Lykkegaard, Co-founder of NATULIQUE, believes that “rethinking traditional ways and finding innovative formulas that do not compromise functionality is the key to a future where sustainable products are the rule – not the exception”.

The new NATULIQUE Organic Beauty Family challenges the status-quo of the professional beauty industry on product sustainability, ingredient integrity and product responsibility. All Organic Beauty products are made of recycled and recyclable ocean-friendly plastic and use various strong 3rd party certification partners.

On top of that, NATULIQUE guarantees that for every purchase of one of these new products, a tree will be planted in much-needed areas across the globe in collaboration with One Tree Planted. ”We believe that every one of us carries a responsibility towards the environment, so this initiative is made in order for us to give back to the environment and create a healthier climate”, says Mette Lykkegaard.

NATULIQUE introduces the new sustainable Organic Beauty Family by welcoming a nutrient-rich Perfume-Free Hairwash and a Spray & Leave Conditioner enriched with Pro-Vitamin B5. As with all NATULIQUE Certified Hair Care Products, both products follow the 360BIOCERT standard to secure pure organic ingredients and safe products.

As the new product family meets extra high standards, NATULIQUE teamed up with the Nordic Swan Ecolabel – a Nordic certification that makes it easier for consumers to make the most environmental-friendly choice. The Perfume-Free Hairwash is also recommended by Asthma Allergy Nordic and is beneficial for those with very sensitive skin and scalp or a known perfume allergy.

NATULIQUE products are distributed all over the world. To find your nearest NATULIQUE distributor, please contact:, or contact us here.

For further press information, please contact:
Mette Lykkegaard, Co-founder, NATULIQUE

Or read more about NATULIQUE

Nordic Swan Ecolabel
Plant One Tree
Recycled Plastic
Vegan Hair Product